Discovery Senior Living - LakeHouse

Based in Indianapolis, IN | Supporting Communities Across IN, IL, OH & WI

Extensive Travel (70–90%) Required

About LakeHouse Senior Living

LakeHouse Senior Living operates care and lifestyle-focused Independent Living, Assisted Living and Memory Care communities across five states, serving approximately thousands of residents and families. Guided by our Pillars of Excellence, LakeHouse fosters a culture of connection, authenticity, and purpose where residents feel at home and Team Members feel inspired to learn, grow, and lead.

As part of one of the largest senior living families in the United States, LakeHouse communities have earned Great Place to Work® certifications from 2022–2026. LakeHouse is a place where purpose thrives, culture unites us, and opportunity is always present. We continually aspire and invest in learning and development opportunities that support our team members’ professional growth, ensuring every team member has the tools to build a meaningful and rewarding career.

About the Opportunity

This is not a traditional Sales Counselor position.

We're looking for a proven senior living sales leader who thrives in challenging environments, knows how to increase occupancy, and has a track record of closing sales while developing others to do the same.

As a Sales Specialist, you'll serve as a trusted partner to Executive Directors, Regional Directors of Sales, and Regional Directors of Operations, supporting communities experiencing occupancy challenges, leadership vacancies, or needing additional sales expertise. You'll be responsible for driving census growth through hands-on selling, implementing effective sales strategies, and delivering measurable occupancy results.

Beyond driving move-ins, you'll play a key role in coaching, mentoring, and developing community Sales Leaders, helping strengthen sales processes, improve conversion performance, and build lasting sales excellence across the region. This role requires someone who can lead through influence, quickly establish credibility, and inspire confidence with both prospective residents and community teams.

This is an ideal opportunity for a sales professional who enjoys making an immediate impact, developing future sales talent, and helping communities achieve sustained occupancy success.

If you're energized by turning around underperforming communities, building referral relationships, mentoring sales professionals, and consistently closing high-quality move-ins, we'd love to meet you.

What You'll Do

Drive Occupancy Growth

• Own community census goals by executing a disciplined sales process that consistently converts leads into move-ins.
• Build urgency throughout the sales cycle while maintaining an exceptional customer experience.
• Conduct professional discovery conversations, presentations, and community tours that inspire confidence and lead to commitments.
• Meet or exceed monthly occupancy, inquiry conversion, and move-in goals.

Lead Through Influence

• Quickly integrate into assigned communities and become a trusted sales leader.
• Coach and mentor community leadership and sales teams on best practices, accountability, and sales execution.
• Collaborate with Executive Directors and Regional Leadership to develop community-specific census recovery strategies.
• Help establish daily sales discipline and create momentum within each community.

Build Business Development

• Develop relationships with physicians, hospitals, rehabilitation centers, case managers, and referral partners.
• Represent the community at networking events and outreach opportunities.
• Analyze local market trends and competitive positioning to strengthen community performance.

Manage the Sales Process

• Maintain accurate CRM documentation and forecasting.
• Conduct follow-up throughout the entire buying journey.
• Coordinate successful move-ins with community leadership.
• Ensure every prospect receives a high-touch, concierge-level experience.

Qualifications

Required

• Bachelor's degree preferred.
• 5+ years of successful senior living sales experience in Independent Living, Assisted Living, and Memory Care.
• Demonstrated history of consistently achieving occupancy and move-in goals.
• Strong closing skills with the ability to navigate complex family decision-making.
• Experience partnering with Executive Directors and operational leadership.
• Willingness to travel 70–90% throughout Indiana, Illinois, Ohio, and Wisconsin.

Preferred

• Multi-community or regional sales support experience.
• Experience leading or mentoring other sales professionals.
• Strong business development and referral network experience.
• Experience improving occupancy in challenged communities.

Why Join Us

Discovery Senior Living Earned Coveted Great Place to Work Certification for 2025-2026!

A large part of what makes Discovery different from other companies in this industry is our willingness to embrace change. At Discovery Senior Living, we are constantly challenging how we are doing things to ensure the lifestyle we are offering our residents is absolutely the greatest value proposition in the marketplace. It’s just as important to us that the environment and culture for our team members are constantly refreshed. In addition, embracing and even encouraging change brings a never-ending supply of new energy to our business and our culture. That energy translates to other far-reaching positive impacts on our residents as well as our team members.

Find out what makes working at Discovery unique in the world of senior living. Discover Your Purpose!

Our Culture & Values

So often, what brings people together is deeply rooted in who we are and what we stand for. And at Discovery Senior Living, we’re unified by certain, core values, which we call our “Pillars of Excellence.” They make up the fabric of our company, and include TEAMWORK, INTEGRITY, PERFORMANCE, ACCOUNTABILITY, COMPASSION, HARD WORK and CREATIVITY.

Individually, they are our virtues, and together, they make up a roadmap which helps us foster innovation and success.

Benefits You’ll Enjoy

For eligible employees, we offer a comprehensive benefits package that includes competitive pay with early access to earned wages, flexible scheduling, health, dental, vision, life, and disability insurance, paid time off and holidays, a 401(k) with employer match, paid training and growth opportunities, uniforms (where applicable), and additional perks such as an Employee Assistance Program (EAP), volunteer time off, and wellness-related benefits.

Equal Opportunity Employer

We are proud to be an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all team members. EOE D/V

A Note to Applicants

This job description outlines the general nature and level of responsibilities for this role and is not an exhaustive list of all duties. Qualified individuals with disabilities, as defined by the ADA, must be able to perform the essential job functions with or without reasonable accommodation, as determined on a case-by-case basis.

Agency Policy

We do not accept unsolicited resumes from staffing agencies. Please refrain from contacting hiring managers directly.

Employment Scam Warning

We only post jobs on our official careers site and accept applications through that platform. We do not conduct interviews via text or social media or ask for personal or banking information.

Regulatory Compliance & Background Screening

Discovery Senior Living complies with all applicable federal, state, and local employment laws and regulatory requirements governing hiring practices, background screening, and workforce eligibility. Employment may be contingent upon successful completion of state-mandated and/or federally required background screenings, which may include criminal history checks, fingerprint-based screening, Level 2 background screening, registry verification, and other screenings required for healthcare and senior living roles with direct or indirect resident access.

Certain positions may be subject to additional requirements under federal programs, including CMS, Medicare, and Medicaid regulations, as well as state-specific licensing or regulatory agencies. Screening requirements vary by role and jurisdiction, and candidates must meet all applicable standards as a condition of employment. These measures support regulatory compliance and help maintain a safe, secure environment for residents, families, and team members.

Employment in Florida is contingent upon completion of a Level 2 background screening in accordance with Florida AHCA requirements. Applicants will be required to complete fingerprinting and background screening through the AHCA Clearinghouse. For more information, please visit: https://info.flclearinghouse.com.

JOB CODE: 1007100